These workout pants have a conscience
You may not know the fashionable fitness brand K-DEER by name, but if you’ve step foot in any studio lately, you’re sure to recognize their signature stripes. (I see at least one pair a day at Club Pilates.) But did you know there’s a story behind each bold color combination?
With style names like “Jamie,” “Ellen,” “Maranda” and “Trina,” each Signature Stripe is named after an inspiring woman—and a portion of the proceeds from the sale of each pair goes to the charity of her choice. The American Heart Association, National Eating Disorder Foundation and a variety of other grassroots community organizations have been beneficiaries to date, and the latest style, the “Molly Stripe” launched in tandem with Mental Health Month to support Bring Change to Mind, a movement that educates, supports and fights against the stigma associated with mental illness.
So whether you shop by charity or by style (which includes full ankle-covering length, sneaker-length, capri and a version for your mini-me) there’s a fit for every fitness fanatic who wants to give back while giving it all during their workout.