A whole new approach to cleansing

Just when you think there’s nowhere new for the cleansing category to go, Foreo shakes things up yet again. The brand behind my favorite cleanser tool ever just launched a new range of products, and each and every one of them is worth a gander.

Pretty much all of us have accepted the fact that different day and night creams are de rigeur. But what about AM and PM cleansers? Foreo is single-handedly responsible for this new take on cleansing, and once you try it, there’s no going back. But the Swedish beauty brand didn’t stop there… All of their new offerings feature texture-morphing technology that is activated by a Foreo device. If you’re unclear what this means, keep reading.

Designed for morning use, the Awakening Radiance Yogurt Day Cleanser wakes up your skin with brightening vitamin C and skin-friendly probiotics, and leaves a protective barrier behind. (Don’t worry, you can’t feel it.) The scent is invigorating thanks to mandarin, bergamot and apricot, and it’s pretty cool when you see it transform from a cream to a foam when you start washing. (The effect is more pronounced when you use it with one of Foreo’s tools.)

The Celestial Melting Gel Night Cleanser is a wonderful way to end the day. The texture morphs from a gel to a milk, and it’s infused with detoxing and stress-reducing meteorite powder (which gives it a gorgeous iridescence), moringa extract and almond oil. It easily rinses away without leaving residue—or the slightest trace of makeup—behind.

Foreo didn’t leave the guys out either… Made just for men (although I’m guilty of stealing a few pumps from time to time), the Daily Revitalizing Gel Cleanser for Men features hydrothermal minerals, moringa extract and salicylic acid in a deep blue gel that transforms to a white foam. Formulated for thicker skin and with ingredients to address shaving irritation, it’s a fantastic addition to any guy’s grooming routine.

For those of you who have a Foreo cleansing device, you probably know that the silicone coating helps resist bacteria build-up. But if you want a little extra piece of mind, Foreo just launched the Silicone Cleaning Spray to make sure you remove every last bit of cleanser, dirt, oil and makeup.

I am being obsessed with my entire Foreo cleansing routine… Have you tried it yet?

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